drink neuro
crafting content for a functional beverage brand
services: creative, video production, editorial, photography
agency partner: Interdependence PR
At the forefront of the booming functional beverage category is Neuro, founded by former Housewives of Beverly Hill's star Sanela Diana Jenkins. Since starting Neuro Brands in 2009, Jenkins has been the leading force in the company’s explosive growth, with over sixty five thousand locations nationwide currently carrying the various products.
Neuro’s communications agency-of-record Interdependence PR chose Chow as their strategic content partner to develop new product photography, lifestyle photography, and short-form video for web and social media. Chow was tasked with developing a visual look that was fun, energetic and captured the LA vibe from where the drink began.